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The Tenpenny Way

At The Tenpenny Collection, we are not just selling properties; we are building lasting relationships, fostering trust, and empowering our clients with knowledge and support. Our commitment to these beliefs is at the heart of everything we do. This is what sets us apart in the real estate industry.

Our Mission is to provide the luxury of customer service that we all deserve, yet so seldom have the privilege to experience. Our service is based on knowledge, tried & true processes, and real-life experiences to guide our valued clients throughout their real estate journey. At The Tenpenny Collection, we believe luxury is a level of service rather than a price point. 

Our Vision is to change the perception of the real estate industry by offering true leadership, passion, experience, and knowledge to the community. 

Our Values:

  • Learning-Based: We are committed to continuous learning and maintain a growth mindset. Our team is dedicated to staying at the forefront of industry knowledge, market conditions, and innovation while embracing inevitable change.
  • Communication is 55% Body Language, 38% Tonality, and only 7% words. We ask questions to understand and actively listen with our ears, eyes, minds, and hearts. We provide clear, honest, and timely information to empower clients to make informed decisions.
  • Curiosity: We think outside the box. We ask questions, inquisitively explore innovative solutions, and take creative approaches to meet each client’s unique real estate requirements.
  • Creativity: We harness our creative thinking to solve complex real estate challenges and find opportunities others may overlook, ensuring our client’s success.
  • Discipline: We show up when we say we will show up. We call when we say we will call. We provide the information we say we will provide. We adhere to the highest professional ethics and standards. We approach every task with a strong sense of responsibility.
  • Perseverance: If there is a will, there is a way, and we have a strong will. We are committed to overcoming obstacles, facing setbacks with resilience, and working tirelessly to achieve our clients’ real estate goals.

 

We Believe that real estate is an emotional experience and requires human intelligence to guide clients psychological rollercoaster of the transaction process.  

Connect with The Tenpenny Collection

Read What My Customers Say. . .

Rachel helped us sell our home and purchase a new townhome. She knew the market, listened to our needs and concerns, and developed and executed a marketing plan that allowed for a successful sale at a good price and timeframe. When we purchased our new townhome, Rachel quickly negotiated the contract and arranged for a simultaneous closing for both properties. Rachel went the extra mile to make a potentially stressful situation as smooth as possible.
Jim & Kim D
This was a very difficult time for me and my wife. Everything that could have gone wrong during the process did go wrong. However, Rachel managed the issues with a steady hand, competently, poised, and with a smile on her face. Without Rachel, we would not have been able to purchase our new home. We could not be more pleased with her work, and we would highly recommend her to anyone who seeks a highly qualified real estate agent.
Dr. Ralph G. Perrino
I have utilized Rachel's services multiple times with exceptional results in every instance. In addition to traditional buyer and seller representative engagements, I also utilize Rachel on an on-going basis for real estate market knowledge and due diligence. She has established herself as an expert in real estate matters.
Patrick M
Rachel knows what it takes to sell property and understands her clients so well she can quickly find them just what they are looking for. Rachel also is very tech savvy and studies current trends in real estate and marketing and can then provide a higher level of service to both buyers and sellers. I would recommend Rachel for any of your real estate needs. You won't be disappointed.
Becky S
Rachel represents herself and her clients with a high level of professionalism. I found her to be detail-oriented always keeping the customers needs at the forefront.
Larry W
Rachel sets herself apart from other Real Estate Agents by being exceptionally responsive to the needs of her clients. She always makes herself available to us and has become far more than just our realtor...she is a friend.
Rob K
I am always amazed with her capacity to service and her incredible knowledge of the real estate business.
John B

© 2025 Tenpenny Collection

600 1st Ave N #304
St. Petersburg, FL 33701

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